IDC Helps PR Firm Serve Clients More Effectively with CMS
August 10, 2006
Intuitive file management server enables Rushton Gregory clients to track activity on their account.

August 10, 2006 - Greenland, NH - Integrated Development Corp. (IDC) today announced the delivery of a content-managed website for Boston-based public relations firm Rushton Gregory Communications.

The site was engineered to provide Rushton Gregory’s principals with the capability to manage web operations in-house, and to streamline client relations.  The site will enable the firm’s clients to login and access comprehensive information on account activity and the status of campaigns.

"We chose IDC for the same reason that our clients choose Rushton Gregory: a thorough knowledge of marketing technologies and disciplines coupled with a results orientated implementation,” said Rus Graham, principal of Rushton Gregory. “The sites we crafted together not only presented our marketing capabilities to the market, but also allowed us to communicate discreetly with clients and media representatives. It is the perfect mix for our web needs."

"A growing PR firm does not have time to spend on web maintenance and upgrades,” says IDC president Stephen F. Steiner. “We designed Rushton Gregory’s site to help their web presence accomplish more, while giving them the power to use their technology to manage growth."

About Rushton Gregory Communications
Rushton Gregory is a collaboration between Golden Public Relations and Graham Communications offering strategic marketing communications services to the consumer electronics, consumer goods, education, high technology, luxury, marine, semiconductor and telecom markets. Rushton Gregory maintains a worldwide client list and employs straightforward, no-nonsense, results-orientated marketing strategy and implementation designed to maximize client exposure in target markets. Its strength lies in its employees’ firsthand experience in the business, agency, and publishing fields. Rushton Gregory is headquartered in Boston, Massachusetts.


About Integrated Development Corporation (IDC)

IDC develops strategies that enable organizations to integrate and maximize web, print, and media marketing initiatives. IDC provides website development, hosting, graphic design, custom programming, and a full suite of Search Engine Optimization (SEO) services.  IDC's corporate headquarters are located in Greenland, New Hampshire. News and company information is available at www.integrateddevcorp.com